1950s Hawaiian Landmarks Cotton Fabric

Details:

• Era: 1950s
• Suggested Era Use: 1940s-1950s
• Material: Cotton
• Colors: Grey,  Pink, White and Black
• Selvage: Intact
• Brand/Marks: None
• Notes: Final photo shows this fabric made into an original vintage Hawaiian shirt in the personal collection of a shop. 

Measurements: 36" x  5 yards

Condition: Excellent. No issues to note. Has not been laundered.

Some information about the Lurline Liner and the production of this fabric/shirts:

Overview

A symbol of adventure and romance in the South Seas

 Source: Museum of New Zealand Te Papa Tongarewa / Field Collection 2017

"This rayon aloha shirt, or 'silkie', features the SS Lurline, a luxury ocean liner operated by the Matson Navigation Company. Matson dominated travel in the Pacific in the first half of the 20^th century. The Lurline was one of four first class ocean liners that transported excited holiday makers from California to Honolulu from 1930s to the early 1960s - a period considered to be the golden age of Hawai’i’s travel industry.

Matson’s publicity promised passengers an ‘ocean playland … filled with South Sea adventure and romance’, even claiming that 'The Lurline is Hawaii'. 

 The lei, a symbol of welcome, frames the SS Lurline in this print. The lei is recurrent motif in Matson's advertising. During this period, lei vendors would line the pier in Honolulu to welcome both malihini (visitors) and kama'aina (locals) returning home."